Inspired to
Innovate
Inspired by a test kitchen, at Cookhouse Labs, we create and facilitate a global innovation community to tackle business challenges through collaboration and co-creation with our Unified Innovation Program.
The Unified Innovation Approach
Unified innovation is about breaking down silos, fostering collaboration, and creating a synergistic approach to innovation. We recognize the value of cross-functional teams, knowledge sharing, and the importance of adaptability in the innovation process.
Empower
Collaboration
Our Mission
Empowering collaboration to fast-track digital innovation and customer experiences.
Our Vision
To foster and encourage new business models, products, and services to revolutionize digital experiences.
The Value of
Unified Innovation
The Unified Innovation Program is an innovative service of msg global’s Cookhouse Labs. Clients receive 12 months of exclusive access to community events, training, collaborative co-creation sprints, and credits for tailored innovation services designed to meet their specific needs. The program integrates various elements of innovation processes, practices, and methodologies into a cohesive and coordinated whole by combining bespoke innovation services with access to a global innovator community.
Craft
Innovative Solutions
A Unified Innovation approach operates at the crossroads of people, business, technology, and ingenuity to craft tactics and innovative solutions that generate tangible new business value.
What's
Cooking
Check out the latest offerings at Cookhouse Labs. Gain access to in-person and virtual community events, specialized training sessions, and collaborative co-creation.
May 22
Design Tools Masterclass
In-person Toronto
Take your Design Thinking knowledge to the next level with this Design Tools Masterclass!
August 14-15
Bootcamp 2024
In-person Toronto & Online
Join our annual Bootcamp in collaboration with the University of Toronto.
Date TBD
SummerHack 2024
In-person Toronto/Ultrecht & Online
Register for more information SummerHack 2024 with a focus on Generative AI.
What's in it
for you?
Unified Innovation Program participants receive exclusive access to community events, training, collaborative co-creation sprints, along with credits for tailored innovation services designed to meet your specific needs.
What Our
Community Says
“This year I had the chance to work with the team at Cookhouse Labs. In a time where we are all grasping on how to enhance collaboration and innovation remotely, it was impressive to see how the team was able to deliver innovation programs and train the trainer teachings online. Not only did we get to be involved in innovation practices, but Cookhouse Labs also modelled how to deliver using collaboration tools that can be applied to working with any group of people. And the bonus? A chance to expand my community of innovation leaders!”
Susan Gilbert
Director, Digital Operations at MIG Insurance and Co-Founder, Haekka
“What the Cookhouse Labs sprint enabled for us was this: let’s just create a 10,000-foot problem statement and then work with a group to see what solution we come up with. If that solution resembles at all what we’re doing at Micruity, that’s a traction point and you’re on the right track. If it doesn’t, that’s a pivot point. Being a part of that session gave us a little bit more confidence as a very, very early stage company and confirmed that we were on the right track. Bringing together folks with different expertise and having them come up with a similar solution was very valuable.”
Trevor Gary
Founder of Micruity
“Many other professionals and I have had the privilege of working with the innovators at Cookhouse labs. The consulting opportunities, sprints, and Design Thinking sessions have brought in exponential learning to a highly robust and innovative program in Applied Technologies for Insurance here at HSB Canada. I wish Cookhouse Labs continued success and look forward to a lot more learning and excitement, which is part of the DNA of this co-creation space.”
Abhishek Gupta
Manager, IoT Business Development, HSB Canada
“After attending a couple of Cookhouse’s free Design Thinking trainings, we said, “This is an organization that really gets it”. Cookhouse promotes Design Thinking as an approach to product development, innovation, and generally meeting customers’ needs, but also promotes collaboration. There are some big, hefty challenges in our industry, and we don’t have to go at it alone. A Cookhouse Labs membership made a lot of sense because we wanted to partner with like-minded people to tackle some of these big challenges in a more collaborative way, and that’s what really inspired us to join.”
David Simmons
Managing Director at Argus Group’s Center of Excellence
“You don't have to be Steve Jobs to be an innovative individual. I have to upsell the support we got from Cookhouse Labs: the templates guided us in the right direction on how to develop and present our solution in the end, so thank you!”
Tommy Kim
Senior Actuarial Analyst Munich Re Company of Canada
“I enjoyed the multitude of ideas and the level of engagement. I also enjoyed seeing how the virtual setup worked and how everyone was able to collaborate, even though they were in different rooms!”
Bernd Scharrer
COO Operations/IT VHV Holding AG
"First and foremost, Cookhouse Labs was an entryway into meeting a lot of parties within the Canadian insurance industry. We were introduced to senior leaders at MGAs and other insurance companies. We also got to participate in some interesting workshops with people that we deal with every day, like a workshop with underwriters to talk about the future of underwriting. It was interesting to get their point of view on how far we could push the envelope, where some of the constraints are, and why those constraints exist. It was very beneficial for us early on to have those sounding boards for some of our ideas to tell us how feasible they would be!"
Laura McKay
Co-Founder of PolicyMe
"Diversity is one of the essential pillars of innovation. The Cookhouse Labs achieves this, among other things, through its international and intercultural approach. Since the founding of the Lab, our students from the Faculty of Computer Science and Business Information Systems at FHWS have repeatedly been able to gain valuable experience through our collaboration with the Lab, demonstrate their competence in international projects, and develop extraordinary concepts, prototypes and business models. Special thanks to the whole team from Cookhouse Labs."
Prof. Dr. Michael Muessig
University of Applied Sciences Wurzburg-Schweinfurt (FHWS), Germany; Lecturer and Business Angel
Innovation Served
with Our Global Community
Since our beginnings in 2017, we have co-created and collaborated with our members and global community of insurance, reinsurance, brokers, startups, vendors, and academia to make innovation better.
Be Part of Our
Unified Innovation Program
Our Unified Innovation Program provides tailored innovation services to help your organization de-risk innovation, overcome the obstacles of the innovation process, and guide you to a successful outcome.
Reach out to personalize your program!
